Store Owner Approaches Customer From Behind. Now Watch When The Man Turns Around…

With the amount of guys growing their beards out lately, it’s likely most of us have forgotten what they look like with a clean shave. But you probably wouldn’t expect that they would look so different without their facial fuzz, that even their family members have a hard time recognising them.

For this Israeli father, however, this was the exact situation after unknowingly bumping into his newly-shaved son, Amit, 44, posing as a customer in the store he owns in Tel-Avid.

Amit hasn’t shaved in 14 years. His family’s reaction to seeing his new face for the first time was captured in a heartwarming video that has gone viral. According to the caption, the 3-minute film titled ‘My New Face’ was produced by Israeli agency BBR Saatchi & Saatchi for Super-Pharm’s line of Life M6 razor blades.

Watch the video below, and please pass it on!

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